When partnering with a professional web design firm to build your company website, clearly defining the scope of services included upfront establishes aligned expectations and streamlines decision making. Rather than à la carte selections from a sprawling menu of options, most designers offer bundled packages that cover core website needs.
So what exactly should you expect in typical starter, intermediate, and advanced website design service bundles? In this post, I’ll overview the baseline deliverables provided across web development package tiers that balance value, quality, and budget. Let’s examine what well-rounded solutions entail at each level.
Starter Web Design Packages
For small businesses on tight budgets or individuals needing an online presence, starter web design packages focus on efficient essentials. These baseline services still deliver effective, mobile-friendly sites while controlling costs.
Entry-Level Services Usually Include:
- 5-7 Pages of Copy/Content
- Contact and About Us Pages
- SEO Metadata Implementation
- Site Hosting Setup
- Training on CMS Platform
- Basic Graphic Design Elements
- Email and Form Integration
- Monthly Website Maintenance
Keep in mind, starter sites often use drag-and-drop builders or templated designs versus extensive custom coding. But these services swiftly establish professional online visibility with room to evolve.
Intermediate Web Design Packages
Leveling up to intermediate solutions brings more robust functionality, expansive content flexibility, and amplified branding personalization. While appealing to more complex business needs, middle-tier options balance affordability.
Typical Services Covered in Intermediate Bundles:
- 10-15 Pages of Copywriting
- Extended Company Info Pages
- Custom Graphics and Media
- Integrated Lead Gen Pathways
- Search and Social Connections
- Full Mobile Optimization
- Enhanced Speed/Security
- Section Revisions Allowance
- Staff Training and Support
These comprehensive development, design, and setup services remove online presence limitations for underserved growth-stage organizations.
Advanced Web Design Packages
Sophisticated web design needs call for the full breadth of custom-coded buildouts spanning extensive pages, interactive features, and integrated back-end connections. These cutting-edge solutions cater to well-funded enterprises.
What Premier Web Builds Generally Include:
- Highly Customized Design and Build
- Scalable Frameworks
- E-Commerce Functionality
- Membership/Subscription Portals
- Video and Media Embedding
- Animation and Interactive Elements
- Backend Database Integration
- API and Third-Party Service Linking
- Ongoing Maintenance Contracts
While premium packages command higher price points, they deliver truly transformative digital experiences and leverage web technology’s full potential.
Defining Clear Deliverables by Project Phases
Regardless of the selected package tier, reputable firms further categorize responsibilities across standardized project development phases from start to finish. Outlining milestones instills accountability.
Typical Web Design Roadmap Stages:
- Discovery – Explore goals, gather content, identify must-haves
- Strategy – Map user journeys, plan IA, competitve research
- Design – Produce sketches, mockups, prototypes and revisions
- Development – Code site backend and frontend interactively
- Testing – Conduct site audits for errors, speed, security
- Launch – Migrate to live site and finalize SEO and analytics
- Maintenance – Provide ongoing support, hosting, updates
Carefully scoped packages make satisfying highly specialized web design service requests easier through transparent planning tools. Both provider and client enter engagements on the same page.
Now that we’ve surveyed the landscape of usual inclusions across starter, intermediate, and advanced website design packages, let’s switch gears to examining some specific add-ons to consider.
Supplemental Services to Enhance Packages
While base packages cover fundamental scope items, a la carte addons allow for growth over time as needs change after launch. Common extras accessible beyond pre-set bundles include:
- Copywriting Services
- Search Engine Marketing
- Paid Advertising Audits and Management
- Email Marketing Integration and Templates
- Product Catalog Setup
- Design Assets (Photo Shoots, Icons, Animations)
- Chatbot and Voice Assistant Activation
- Local SEO Optimization
- International Site Translation
- AR/VR Capability Integration
- Community Forum Building
- Third-Party Sales Channel Integration
Many firms price these supplemental services individually. Check listed rates or inquire for quotes on coveted extras that fall beyond initial budgets. Prioritize tools offering the best ROI.
Recap – Web Design Packages Demystified
This wide-spanning overview of typical website design services proves that readymade bundles keep launching online simpler while still offering flexibility. Starter sites establish solid foundations. Intermediate solutions power more complex workflows. And advanced builds unleash fully-customized digital experiences.
Now equipped to discern base package offerings plus optional integrated marketing and technology expansions during vendor evaluations, identifying the right provider match feels less daunting. So devise wishlists outlining must-haves and nice-to-haves while responding to quotes.
Soon you can expect an optimized online presence driving measurable business gains – all backed by the technical assurances and customer support every tier provides. Just stay vigilant about communicating extra needs not covered upfront to prevent surprise charges.
You’re now ready to shop web design packages with confidence! Feel free to ask any remaining questions on preferred services below.